Couples love us! See our reviews on The Knot.


Tired of the corporate world and wanting to get back into owning my own business, I pondered for more than two years the idea of bringing a bridal boutique to my hometown of Shelbyville, Ky. I have enlisted the help of my daughter in law as she has shared her experience of her wedding planning with me. The biggest thing that stood out for both of us was the disappointment with the experience of shopping for her wedding dress. We then decided to come together and improve this experience for future brides. Now, here we are with plans on bringing tradition back to the brides and making sure we offer future brides the experience they have always dreamed.

Susan Herrick(L) and Amber Smith(R)

About the Company

I Do possesses those rare qualities we find in but a few groups.

I Do is a small town bridal boutique located downtown Shelbyville, Ky on 926 Main Street.
At I Do we want to bring back the tradition of the bride and make the beginning of every girls big day as special as they have always envisioned. The focus is the bride at I Do, and we will exceed every expectation with our exceptional customer service.